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How much should you invest in organic traffic next year? Check out this B2B SEO strategy for 2025.

Hey, colleagues! I am sharing pictures and some slides from my recent presentation about SEO and inbound marketing activities you might include in your 2025 marketing strategy.

To make it easier, I’ve compiled 10 FAQs that we hear from our clients’ marketing teams regularly. Check those questions on the slide and see if you have answers for them already, or if there’s still something unclear about SEO marketing.

There’s also a recommendation on the budgets you should consider while planning to focus on organic marketing funnels. I believe that investing in this will help your business become stronger, more sustainable, and achieve higher valuations from potential buyers or investors.

Key B2B SEO and Inbound Marketing Trends & Strategies for 2025:

  1. AI vs AI is becoming part of each process.
  2. B2B competition is growing.
  3. SEO is becoming more expensive.
  4. Advertising costs are rising.
  5. Inbound marketing overall is getting pricier due to increased competition.
  6. Video content is essential for any complex B2B SaaS or tech product.
  7. The last but not least – The BRAND. Investing in brand marketing and increasing your company’s visibility gives significant leverage to your SEO efforts.

Invest! Compete! Win!

Wishing your business great success with inbound marketing and a solid B2B SEO strategy for 2025.

Play your B2B SEO game at its best.