SEO for Food Products Company: 52% Organic Traffic Growth in 2 Months for a Healthy Online Store
organic traffic in 2 months
conversion rate
store revenue
Organic traffic for the period: June 2021 – September 2021, with a specific focus on SEO for food products company.
About the Project
- Industry: Online store of food supplements and healthy food
- Promotion Region: Ukraine
- promotion Period: August – September 2021
Tasks:
- increase in organic traffic to the site, focusing on SEO for food products company.
- increase in conversions
Execution / Optimization Process
Audit of the technical condition of the website
Fixed errors on the technical side, including setting up the main mirror, removing duplicate pages, eliminating pages with 404 server responses, and adding canonical, etc., as part of our comprehensive B2B SEO services.
Off-page SEO
- Wrote and posted press releases on authoritative resources, incorporating strategies for SEO for food manufacturing companies.
- We placed links to the client’s website in messages on thematic forums.
- Worked with reviews in the Google Business Profile card.
On-page SEO
- We analyzed the structures of competitors’ sites, supplemented the structure of our client’s site with new categories and subcategories, considering the nuances of SEO for food manufacturing companies.
- Made keyword research.
- Performed on-page optimization of priority pages.
- Wrote texts for such pages and posted them.
- Optimized section titles based on keywords research.
- Adjusted the internal linking.
The Results
Organic traffic before SEO works and during the work of Netrocket specialists, with a focus on SEO for food products company. The period is 2 months.
- The growth of organic traffic: +52.95%
- Growth in new users: +52.71%
- Decrease in the bounce rate: -1.45%
- Increasing the average duration of a visit to a site: +26.19%
- The conversion rate: +56.06%
- Growth in transactions: +111.11%
- Online store revenue growth: +310%
We observe an increase in indicators even after the end of active work on the project, showcasing the lasting impact of Inbound Marketing Professional Services:
Increase in impressions and clicks in search results over the past 6 months
Link promotion results
We adhered to the most natural dynamics of building links, focusing on the expertise of our WordPress SEO company.
And achieved the maximum value of the domain rating for the entire period of the site existence:
Summary / Conclusion Takeaways
Within two months of dedicated work, we achieved remarkable results, showcasing the effectiveness of SEO for a food products company. Our integrated approach, including the expertise of a WordPress SEO specialist, delivered substantial improvements:
- Increase in organic traffic: 52%
- Conversion rate increase: 56%
- Store revenue growth: 310%
This case study demonstrates the lasting impact of our B2B SEO strategies, providing valuable insights for website owners and marketers seeking to enhance their online presence.
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