SEO Services for Doctors & Medical Practices

Nowadays, medical practices are up against the increased competition and a saturated market. In fact, studies show that the healthcare industry is one of the most cutthroat in the business world. Given these circumstances, it’s important that your medical practice stands out so that you are visible to potential patients.

Visibility is the extent to which people know about you and your brand, and it’s key to any business's success. Luckily, there are healthcare SEO services to increase your visibility as a medical practice. The SEO services for doctor focus on SEO for medical websites to help your medical practice rank on Google.

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Benefits of working with an experienced Medical SEO Services company

Choosing the right medical SEO services can significantly impact your business. A reputable SEO company can help you increase your visibility, attract more patients, and improve your conversion rates. Working with the right SEO firm can also help reduce the stress of trying to do SEO on your own, as the company will handle everything for you.

Why is Netrocket the reputable SEO expert for healthcare professionals?

Netrocket has been in the medical SEO and healthcare marketing business for a long time. We’ve worked with numerous medical practices, hospitals, and medical associations to help them get more patients.

Our google medical Search engine optimization services are tailored to your niche and will help you boost your website’s performance. Working with a top SEO agency for medical gives you an advantage over your competitors because your website will rank higher in search engine results pages (SERPs).

Our medical search engine optimization increases your organic traffic and patient trust

SEO medical practices are one of the best ways to increase your medical practice’s visibility and earn more revenue. Studies show that 75% of consumers are likely to go online and search for health-related products and services before visiting a doctor.

If your website isn’t optimized for search engines, you’ll miss out on a lot of traffic. Working with an SEO agency healthcare helps to boost your page’s visibility and attract more patients to your practice.

How we bring medical websites to the TOP of SERPs - Our Services

To ensure that your medical practice ranks, we offer a variety of SEO for medical websites and SEO services for doctors. Here is what we do:

Website SEO Audit

The first step in increasing your medical practice’s visibility is to conduct a website SEO audit which a medical practice SEO agency should do. We will analyze your website and identify its strengths and weaknesses. An SEO audit will help you identify ways to improve your site’s performance.

analysis

Niche and Competitor Analysis

We will conduct a niche and competitor analysis to increase your visibility further. By doing so, we will be able to determine your website’s focus, making it easier for people to find it. We will also identify your competitors, as well as websites that are similar to yours. 

Our healthcare SEO firm will help you determine your strategy and focus on what your audience is searching for.

Keyword Research

Keyword research is the foundation of every SEO strategy. To get your medical website to rank higher in search results, you’ll first need to identify what keywords your target audience is searching. 

Then, you’ll want to build content around these keywords that answer user questions directly and engage readers to stay on your page. Optimizing your content for your target keywords will increase your click-through rate (CTR) and visibility in search results.

Professional medical content writing

You should focus on quality content to boost your visibility and appear at the top of SERPs. The more original content you create, the better. Your content should be helpful, detailed, and search engine friendly. Our SEO team writers will ensure that your blog content is assigned to a writer who specializes in the medical field.

On-Page and Off-Page Optimization

Once you’ve done your keyword research, it’s time to optimize your on-page content for SEO. This is the content you’ll be posting on your website. First, make sure you’re using the right URL structure. 

The best practice today is to have your main keywords as the URL. So if you’re a dermatologist specializing in treating psoriasis, you may want to have your website’s URL be something like “dermatologist-psoriasis-new-york” to make it as easy as possible for users to find you when they search for “dermatologist-psoriasis-new-york.

Technical Optimization

Site speed is a major ranking factor in Google’s algorithm. Google has confirmed that site speed directly influences your search engine ranking as well as structured data or rich snippets. 

But why is site speed important for SEO? When you have a slow-loading website, Google has to redirect people to a “spidering” page. Google will load a cached version of your website, which can take up to eight seconds to load. This is a huge turn-off, and potential leads might go elsewhere.

Local SEO for doctors and medical websites

If your business or practice has a physical location, you’ll want to make sure it’s listed on Google Maps. This means you’ll have to create a Google My Business account. Once you’ve created your account, you’ll want to verify your business location on Google Maps. 

Once you’ve verified your business location, you’ll want to add as much information about your business as possible. Make sure you add photos of your business, what services you offer, your operating hours, and any other information that would be helpful for potential customers.

Google My Business Management & Optimization for SEO

Once you’ve created your Google My Business page, you’ll want to optimize it for search engine optimization. You can do this by adding a website URL. You can also add a link to your website from your Google My Business page by clicking “edit” or “manage” on your GMB page and clicking “link to a website.”

Social Media Planning & Strategy Consultation

Social media is an essential factor in search engine optimization. According to a Google study, people spend more time on social media than on Google every month. You’ll want to optimize your content for social media channels like Facebook, Instagram, Twitter, and LinkedIn. This will help you increase your website traffic and SEO.

SERM audit and strategy

A website or business can maintain its good reputation on search engines by using search engine reputation management (SERM) tools. Alternatively, if their reputation is damaged, they can use SERM tools to try to repair it. 

A bad reputation can destroy a business, but SERM saves them from such a fate. Our SERM audit ensures that your online reputation is on a positive note. Having a good reputation builds your brand name which attracts more customers.

Link Building

You can also increase your SEO by building links from external websites. When you get other websites to link to your website, you’ll increase the authority of your website. The more authoritative your website is, the more likely it will show up on the first page of Google. 

You can do this by getting other websites to link back to your website in a variety of ways, including:

  • Guest blog posts
  • Get other websites to reference your website in their articles. This is called citation
  • Get other websites to mention your website in forums and comments

SEO Monitoring & Conversion Optimization

Once you’ve implemented all of these SEO strategies, you’ll want to make sure you’re monitoring your website’s performance. You can do this by using the following tools:

  • Google Search Console to see how many impressions your website is getting and how many people are clicking on your website from Google
  • Google Analytics to track your website’s traffic and conversion rates 
  • Google Trends to see if your website’s search engine traffic is increasing 
  • SEMrush and Ahrefs to see your website’s ranking in Google
  • Buzzsumo to see what articles are getting the most shares

Paid Advertising for SEO

Paid advertising is a powerful way to jumpstart your SEO efforts, and it can be a good fallback when your organic efforts fail to produce results. Paid ads are visible only to people who are actively searching for goods or services like yours, so they can be an efficient way to reach your target audience.

Specific Medical SEO Industries

Here are some of the most popular services offered by medical practitioners that you should rank for:
Dental SEO

Dental SEO

Dental SEO is important for attracting new patients and increasing your trust levels. To do this, you should create highly relevant content for dental procedures and treatments. Make sure to link your website to high-ranking guest posting websites and your social media accounts, including Facebook and Instagram.

Plastic Surgery SEO

Plastic Surgery SEO

Plastic surgery SEO ensures that you rank high when patients search for plastic surgery procedures. Our plastic Surgery SEO will attract more patients interested in plastic surgery procedures. We do this by optimizing unique content that is different from your competitors.

Dermatology SEO

Dermatology SEO

Dermatology SEO is essential for dermatologists who offer cosmetic and dermatological services. You should create content related to the procedures and offer patients medical advice on your blog page.

Explore Our Medical SEO Services Prices

FeaturesStartupGrowthPremium
Number of Keyphrases OptimizedUp to 150Up to 300Up to 450
Pages OptimizedUp to 30Up to 60Up to 90
Minimum Duration7 Months7 Months7 Months
Analysis
In-Depth Site Analysis
Duplicate Content Check
Competitive Analysis3 Competitor4 Competitor5 Competitor
Backlink Analysis
Webmaster Tools Creation (if not set up) & Monitoring
Google Analytics set up (if not set up)
Google Analytics Goal Convertion Setup Suggetion
Google My Business optimization (if needed)
Web server analysis & reporting
Detail SEO Plan
On-page optimization
Keyword research & selection
URL Structure Analusis
Canonicalization Analysis
Header Tags optimization
Navigation Architecture
Internal Link Structuring
W3C Validation & Broken Link Checking
Fixing Canonical Issue
301/302 Direct Implementation
Custom 404 Error Page Analysis / Optimization
HTML Sitemap Creation
XML Sitemap Creation / Analysis
Robots.Txt File Creation / Analysis
HTML To Text Ratio Optimization
Page Speed Analysis
Title & Meta tags OptimizationUp to 30Up to 60Up to 90
Image Optimization (Specification for DEV)
Website Usability Analysis
Check Header Status, Meta Robots
Check Mobility Issues
Schema HTML tags
Link redirect audit
Structured Data Analysis & Implementation
Footer Optimization
Content marketing
Guest Post Writing183042
Content for the Website Writing (up to)255075
Blog Writing / info pages (up to)51015
Off-page optimization
Competitor link analysis
Guest Blog Posting183042
Company profile listing
Directory submission
Press Release Submission
Forum link
Bad/Toxic Link Removals
Reporting & Analysis
Keyword Ranking ReportsMonthlyFortnightlyWeekly
Monitor competitors’ search rankings on a monthly basis
SEO Activity Reports
Google Analytics Report
Traffic Growth Reports
Off Page Activity Report
Customer Support
Personal Project Manager
E-Mail Support
Instant Message (Whatsapp, Slack, Skype..)
Telephone
Skype Call Discussion / Month (up to)124
SE Ranking Tool tracking
Tools
UptimeRobot
Ahrefs
Semrush
Serpstat
SE Ranking
Google Analytics
Google Ads Keyword Planner
Siteliner
Screaming Frog
Netpeak checker
Google PageSpeed Insights
Price per month$1,756$2,471$3,187
Total costs for 7 month$6,690$11,700$16,710
Agency costs for 7 month$5,600$5,600$5,600
Total for 7 month$12,290$17,300$22,310

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