A technical audit is a type of website audit that focuses on SEO performance, coding quality, performance, accessibility, and other technical aspects of a website. It identifies the strengths and weaknesses of your website.
In this blog post, you will learn what it is, why it’s important to your business, how a professional seo audit can help you understand how your site performs from a technical perspective, and how you can carry out this audit on your own website.
The audit is carried out with a focus on understanding how your website performs from a technical perspective. This helps you identify areas where you can make improvements to achieve the desired results from your website.
One of the main benefits of a search engine optimization site audit is that it helps you increase your online visibility, which will bring you closer to achieving your business goals. You can do this by increasing the amount of relevant, quality content on your website with keywords, increasing the number of incoming links to your website, and improving your website’s load time.
A website with high-quality content that’s written with an eye toward SEO will naturally have more value to the people who visit it. This will increase the number of people linking to your content, which will bring more visitors to your website.
A well-performing website that provides the information your target audience needs is a website that’s going to get more traffic, which will improve your online visibility. This is especially important when it comes to your target audience.
A technical audit of your website can also help you reach the right audience by ensuring that your website is accessible to all visitors, regardless of their location or device. This helps you reach a larger audience and improve your conversion rate.
The more accessible and user-friendly your website is, the easier it will be for the right people to find the information they’re looking for. This helps them achieve the outcomes they want without any issues.
A good website audit can help you identify opportunities to improve accessibility on your website and make it more user-friendly, which can bring more visitors to your site. These visitors will have an increased opportunity to convert, which will result in more leads and sales.
A technical audit helps you bring more qualified leads to your website by improving your overall website performance. Improved performance can lead to higher rankings in search engine results, which will bring more targeted visitors to your site.
A high-performing website that gets more targeted visitors is a website that will bring in more leads. Higher search engine rankings will also help your website stay at the top of search engine results for longer periods of time, which will increase your visitors over time. This means more potential leads for your business.
Another benefit of performing a full SEO audit is that it helps you improve your brand awareness. This is often an outcome of improving your website performance, as well as other aspects of your website such as the content.
It helps you reach a larger audience and give you more authority in your industry, which will allow you to compete more effectively. This ultimately brings you more leads and sales. Visitors who find your website will be more likely to remember you and the brand you represent and leading to more referrals and product sales in the future.
A technical SEO analysis also helps you increase trust and visibility. This is because your website will be more trustworthy if it performs well. Your website is often the first thing potential customers see when they’re looking for information about your company.
If this website is poorly built or difficult to use, it can be very off-putting. In many cases, this leads people to distrust your brand and not want to do business with you. A good website audit helps you identify opportunities to improve the overall performance of your website, which leads to improved trust and visibility among your target audience.
Conducting a comprehensive SEO audit also helps you to beat the competition. One of the biggest reasons why SEO is successful is that it’s based on competition. Every competitor has a website and a niche market.
When you perform a detailed SEO audit, you can identify these areas to improve and improve your search engine rankings. You can find places where your site can be improved and raise its search rating by taking a look at how it operates.
To assist you in enhancing the functionality of your site, Netrocket does a technical audit on websites. If a website needs a little bit of work, we can do it. We can also assist you if you're searching for a website that has been optimized to attract more visitors.
We also do search engine optimization audit services on websites to help you optimize your site in order to increase the amount of traffic generated for your website. If a website needs a little bit of work, we can help you with that.
Among the off-page SEO services that we can assist you with to improve your website's rating are building backlinks and engaging in social media. On-page SEO refers to anything that affects your website's ranking and is outside of the website. A high Domain rating can be linked to in order to improve your search engine ranking.
We will also examine how your website's KPIs for SEO are performing. We will look at Page Download Speed, Sitemap Pages vs Indexed Pages, on-page and off-page results, Crawled Pages vs Indexed Pages, Pages Crawled Per Day, and Structured Data.
|Number of Keyphrases Optimized||Up to 150||Up to 300||Up to 450|
|Pages Optimized||Up to 30||Up to 60||Up to 90|
|Minimum Duration||7 Months||7 Months||7 Months|
|In-Depth Site Analysis||✔||✔||✔|
|Duplicate Content Check||✔||✔||✔|
|Competitive Analysis||3 Competitor||4 Competitor||5 Competitor|
|Webmaster Tools Creation (if not set up) & Monitoring||✔||✔||✔|
|Google Analytics set up (if not set up)||✔||✔||✔|
|Google Analytics Goal Convertion Setup Suggetion||✔||✔||✔|
|Google My Business optimization (if needed)||✘||✘||✔|
|Web server analysis & reporting||✔||✔||✔|
|Detail SEO Plan||✔||✔||✔|
|Keyword research & selection||✔||✔||✔|
|URL Structure Analusis||✔||✔||✔|
|Header Tags optimization||✔||✔||✔|
|Internal Link Structuring||✔||✔||✔|
|W3C Validation & Broken Link Checking||✔||✔||✔|
|Fixing Canonical Issue||✔||✔||✔|
|301/302 Direct Implementation||✔||✔||✔|
|Custom 404 Error Page Analysis / Optimization||✔||✔||✔|
|HTML Sitemap Creation||✘||✘||✔|
|XML Sitemap Creation / Analysis||✔||✔||✔|
|Robots.Txt File Creation / Analysis||✔||✔||✔|
|HTML To Text Ratio Optimization||✔||✔||✔|
|Page Speed Analysis||✔||✔||✔|
|Title & Meta tags Optimization||Up to 30||Up to 60||Up to 90|
|Image Optimization (Specification for DEV)||✔||✔||✔|
|Website Usability Analysis||✘||✘||✔|
|Check Header Status, Meta Robots||✔||✔||✔|
|Check Mobility Issues||✔||✔||✔|
|Schema HTML tags||✔||✔||✔|
|Link redirect audit||✔||✔||✔|
|Structured Data Analysis & Implementation||✔||✔||✔|
|Guest Post Writing||18||30||42|
|Content for the Website Writing (up to)||25||50||75|
|Blog Writing / info pages (up to)||5||10||15|
|Competitor link analysis||✔||✔||✔|
|Guest Blog Posting||18||30||42|
|Company profile listing||✔||✔||✔|
|Press Release Submission||✘||✘||✔|
|Bad/Toxic Link Removals||✔||✔||✔|
|Reporting & Analysis|
|Keyword Ranking Reports||Monthly||Fortnightly||Weekly|
|Monitor competitors’ search rankings on a monthly basis||✘||✔||✔|
|SEO Activity Reports||✔||✔||✔|
|Google Analytics Report||✔||✔||✔|
|Traffic Growth Reports||✔||✔||✔|
|Off Page Activity Report||✔||✔||✔|
|Personal Project Manager||✔||✔||✔|
|Instant Message (Whatsapp, Slack, Skype..)||✔||✔||✔|
|Skype Call Discussion / Month (up to)||1||2||4|
|SE Ranking Tool tracking||✔||✔||✔|
|Google Ads Keyword Planner||✔||✔||✔|
|Google PageSpeed Insights||✔||✔||✔|
|Price per month||$1,756||$2,471||$3,187|
|Total costs for 7 month||$6,690||$11,700||$16,710|
|Agency costs for 7 month||$5,600||$5,600||$5,600|
|Total for 7 month||$12,290||$17,300||$22,310|