traffic in 6 months
priority keywords in the top 10 search results
The results of our team’s work in the first 6 months: April — September 2022
The client’s PTZ cameras have proven themselves in the market. According to internal statistics from the sales department, 99.4% of buyers keep the equipment, despite the possibility of returning the goods within the first two months.
A client approached Netrocket to augment sales volume through the official website, since before that most of the buyers purchased equipment through distributors.
Our team proposed a plan for intergrated SEO promotion of an online store: starting with a detailed audit and content optimization, and ending with work on a backlink profile and YouTube SEO.
In just six months of work on the project, we managed to increase the total number of impressions by 353.3 thousand or 521%. And the total CTR increased by 3090 or 258%!
Comparison of metrics after 6 months of work on the project of Netrocket specialists with the same previous period, GSC:
The growth of organic traffic on Ahrefs and Semrush charts is also visible to the naked eye:
The visibility of the site has increased significantly. At the time of the start of work on the project, only one search query was in the top 3 Google results. After 6 months, there were already 22 such key phrases! Before the start of SEO promotion, there were 34 search queries in the top 10, and 231 six months later!
The success of link promotion is clearly shown by the Ahrefs metric — Domain Rating. Before the start of work on the project, it was 17, six months later it exceeded the mark of 30:
You can see how keyword positions have changed in SEranking:
SEO promotion always has a cumulative long-term effect. You can verify this by comparing the metrics in several periods. In our case, we took data for the first 3 months of work on the project (April — June 2022) and the subsequent similar period (July — September 2022). For the second three-month period of time:
Google Search Console data:
SEO promotion is a strategic tool. It is aimed not at momentary sales, but at a long-term result. In our experience, a business feels a clear effect of SEO promotion usually after 6 months of work.