organic traffic from Google search results
Organic traffic before the start of work (August-November 2022) and after 4 months of work by Netrocket SEO specialists (December 2022-March 2023)
Netrocket was approached by a reputable company in Germany. Private investors, non-profit organizations, as well as medium and large businesses are their clients. The company’s lawyers have been nominated for the Best Lawyers Ranking award for several years, and they are also listed in the prestigious JUVE and Legal 500 Germany directories.
Our client’s website consistently attracts more than 1,000 users per month. Therefore, the main task for our SEO for tax lawyers specialists was to find growth areas and provide the client with an even more significant influx of interested users.
Our team evaluated the website’s usability and immediately identified two issues:
We provided recommendations for optimizing the application form and helped resolve the call center issue.
After analyzing the website’s visibility on search results, we identified the client’s priority keywords and determined which could rank high on Google.
The SEO for tax lawyers optimization work was conducted comprehensively, covering all areas simultaneously:
The next task the client has set for us is optimizing the website for two cities. To accomplish this, we have:
After four months of working on the website, the tax law SEO specialists’ results were already clearly visible.
Organic traffic in Google Analytics. Netrocket team started work in December 2022:
Comparison of organic traffic graphs in Google Analytics before and after the start of work:
Organic traffic and the number of sessions increased by more than half. The growth in new users over four months was 65.27%
After implementing changes to the application form and improving site navigation, the number of conversions increased by 9.66%!
The Semrush service recorded an improvement in website visibility in search results:
Ahrefs visually shows the dynamics of position growth for critical keywords. We compared the indicators on November 1, 2022, and March 31, 2023, for the region of Germany:
Ahrefs also demonstrated an increase in referring domains:
When promoting a website with history and good metrics, the main principle of the tax law SEO specialist is “Not harm”. It is important to carefully develop a promotion strategy and accurately determine the growth points of the project.